Branded Entertainment News

Original scripted videos are drawing large audiences and even turning into a revenue-generating opportunity for the hospitality chain and other brands. (MD)

Can You Find The 60 Brands Hidden In This Visual Puzzle?

Created by U.K.-based small business-focused marketplace, Funding Circle, the puzzle features nods to movies, books, and music, and leans heavily on visual puns. Take a crack at the puzzle here. (FCC)

Top Deals

Can Spice Maker McCormick Recreate A Lost Family Recipe? R/GA Finds Out This Holiday

Spice maker McCormick and ad agency R/GA made a nearly four minute movie about a special recipe that has gotten lost in the mists of time. (AW)

BBC Is Forced To Re-Edit ‘Desert Island’ Discs

Michael Buble picked a Rolex as his luxury item on Desert Island Discs, but BBC edited out the moment he mentioned he was paid to promote brand. (DM)

Why Is A Lamborghini In ‘Doctor Strange’?

What does Steven Vincent Strange drive during his harrowing and life-altering wreck? The $237,250 Lamborghini Huracán LP610-4. (ST)

L’Oréal Is Using Virtual Reality To Expand The “Matrix Academy”

Stylists will have the option to learn new styling techniques with a VR headset through L’Oréal’s “Matrix Academy,” an educational program affiliated with its Matrix beauty brand. (FC)

Hot Projects

Embeds

Verizon gave a series order to this political comedy created by newcomers Scott Conroy and Peter Hamby who will executive produce alongside Michael De Luca of Michael De Luca Productions, Megyn Kelly, Bryan Hass, and Kevin Mann, Jordana Mollick, and Brendan Bragg of Haven Entertainment. The series will air on Verizon’s Go90 platform. (SE)

Storyville

TBS gave a series order to this animated comedy web series produced by Mass Appeal and OkayPlayer. The show will be available on TBS digital and social platforms. (SE)

SSN Insider Staff

SSN Insiders are industry insiders and analysts.

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